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Gain New Clients with Technibble’s Done-for-You Newsletter Content
A few months ago, I sent out a survey to some of the Technibble readers regarding newsletters and the results were very interesting. In the survey, I asked questions like “Do you believe that you could generate more work or gain new customers by sending regular newsletters?”, and “Do you currently send out newsletters? Why?”.
Just about all the respondents felt they could generate more work or gain new customers by sending out regular newsletters. The interesting thing is that very few of them actually did. When asked why, most simply don’t get around to writing them and those that do struggle to keep a steady schedule.
I wanted to solve this problem
And this is an area I have a lot of experience in as I have been sending out regular newsletters since 2006. Over that time, I have learned how to get peoples attention with headlines that generate the most opens. I have learned the optimal layouts, optimal lengths, the optimal frequencies to send them and more.
I have used this last 10 years of experience and am pleased to announce the Technibble White-Label Newsletter Service for IT Providers. It provides done-for-you newsletter content to gain new leads and reactivate existing clients.
The newsletters contain essential, end-user level tech tips that your clients will not only read and understand, but look forward to every month.
Once a month I will send you 2 to 4 (depending on your plan) pre-written, pre-formatted newsletters in 4 convenient formats that you can use in your own mailing software (RepairShopr’s Marketr, Mailchimp, Aweber etc..).
What our white-label newsletters do for you:
- Keep your business in front of potential clients until they are ready to buy
- Stay ‘top of mind’ with your existing clients, while sparking interest in new products and services
- Establish yourself as an authority that not only your clients go to, but recommend you to others
You can learn all about it right here. Need a sample? You can download a sample here.
One thing though.
For its first month I have currently priced the service way below what it’s worth and I will be raising the price soon. You can lock-in your Founders Rate and the price you pay today is the price you pay for the life of the account, no matter how much higher the price goes.
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Wondering if you had a an example you could show us. I have bought the Business kit and found it helpful to give me an idea of what my own forms should look like and it helped a great deal. Thanks for your great work.
Hey Kevin,
You can see a sample here: https://www.technibble.com/products/white-label-tech-newsletters/sample/
Do you have any pointers on sending emails, in regards to permissions? We use MailChimp and they are VERY adamant about the need to gain permission before sending an email campaign out. So, my question is, what constitutes “permission?” If a potential client hands me a business card with an email address on it, is that permission to put them on our “potential client” list and start sending them email marketing? What about purchased lists with contact info on it, including emails? How about existing clients that have utilized our services? Or, does this all require explicit permission to send email advertising to them?
I guess I’m just curious about the most effective way to use this content you are generating. I’ve been wanting to do this for along time, but I don’t want to spam people, or upset existing customers because all the sudden they are getting a newsletter from me.
Also does the answer change if Nate had used the words “email newsletter” in his questions instead of “email marketing” or “email advertising”?
Its still the same however you name it. Its about getting explicit permission. Mailchimp says it well: http://kb.mailchimp.com/accounts/compliance-tips/the-importance-of-permission
You WANT to get it too, you’ll have better success with your campaigns.
Mailchimp has an article about it that I think is fair: http://kb.mailchimp.com/accounts/compliance-tips/the-importance-of-permission
The TLDR is about explicit permission.
If they are signing up for something else and you have a checkbox saying “Sign up to also receive our monthly newsletter” too. Thats fine.
If you have a “You agree to our terms and conditions” checkbox and in those T&C, somewhere hidden, you have “you also agree to receive our newsletters”, then thats bad and deceptive.
I’m a kind of with no imagination. When my sister and i adopted our cat, I desired to name her Snowball, as a result of she was all white (that, and there was a white named Snowball in a favorite ebook of mine when I was younger. The ebook was known as “The Doll within the Backyard” for these of you who’re curious). My sister desired to identify her Chessie after the Chesepeak Railroad kitten (I’d solely go along with that if we adopt a tabby, although).
cat boys name
I’m a kind of with no creativeness. When my sister and i adopted our cat, I wanted to identify her Snowball, as a result of she was all white (that, and there was a white named Snowball in a favorite guide of mine when I was youthful. The e-book was known as “The Doll in the Backyard” for these of you who are curious). My sister desired to name her Chessie after the Chesepeak Railroad kitten (I’d only go together with that if we undertake a tabby, although).