SEO is no longer about ranking..

[Kitten Kong]

Funny. I searched for computer repair in nige manchester.. and this thread showed up in google. Still no cadishead.

I know, I am not ranked highly for computer repair manchester. One reason, could be because that keyword is so densely populated, I have not even attempted to optimise my site for it. I have optimised for other keywords.

However, if you search for computer repairs, irlam, or computer repairs cadishead, you will find I am highly ranked. I.e the area I live in, and the area I work in.

Virus removal manchester, currently no 40, and rising.

Edit: I have to say, without Jim's help and guidance and using the ultimate tech site kit, I would of really been struggling, both with creating a decent website, and the seo.

The SEO side of things, is one major reason, as to why my site is doing so good, 'on the keywords I am optimising for'. As Martyn has mentioned, Manchester is such a large city, there is very little point in me even attempting to optimise for it. Rather like, attempting to optimise for "computer repair new york". What are the chances you are even going to come within the top 100. Well you could, with a lot of time, errors, effort and patience on your own. Using the kit you would get there in no time.

I used to have a blank canvass of a page, where it looked rubbish in my eyes. After purchasing the kit (I have since bought another 2 licences for other sites), together with the hints and tips Jim has sent on to me, it is now starting to look the bees knees.

Cheers Jim, appreciate all the help and hard work you have put into the kit mate.

If anyone needs or is looking for a decent site building kit, I have no qualms in recommending the UTS kit.

 

[callthatgirl]

Lisa (callthatgirl) is pretty good at this stuff, by reputation (social marketing, content generation). Will defer to her on this subject. You might want to ask her to join the conversation?

I'll chime in a bit, but not sure it will matter. But good SEO (kinda) information.

All of my Google rankings come from not SEO, but content. I do have keywords in my website and use tags and great blog titles...which all do help in the searches, I have stopped using the words SEO for my marketing a long time ago, because what I do isn't really SEO.

Blogs...we give them great search titles. "Title Tag"

Content...The blog post is full of great terms that the average person will use to search a problem.

Meta description...helps (see picture below)

Meta keywords...helps (although in my screen shot below, there are none)

Tags...very important. They help put us on page 1 or 2 of many great computer service search words. I leave no stone unturned here, we have tags for every blog!

Now, if you do this as a test in your browser. Search "Great tech tips" and see where I am on the page with my blog. I have searched with me logged into Google, I am on page 1, 3rd post down. I searched not logged in on Firefox and was on page 1, but very last entry.

You can see where we are here...and you can see in this screenshot all of my settings for this blog entry.

To close, we blog...then we have share buttons. The share buttons help drive our blogs out through social media. Check out this blog I did on Windows 8....almost one of the best blogs we have done. The shares on Linkedin alone went to 1000's of people. Those people could read what was shared by the visitor or click on the link and read the whole blog.

As for SEO and true SEO....I don't know if everyone can blog and use content marketing to drive up their standings in searches. I think it's up to each person and how they want to do it and maybe seek outside help to get better results. If I was not blogging, then yep...I would hire out. I don't understand any of it outside of what we do well.

Answers to your questions, why we think people come back to our website
What keeps YOU visiting a site? What brings people back to my site is the blog updates. Quite sure of that one. I have about a 30% return visitor rate, 70% unique visitor.
What keeps a client visiting a site? Value added content, smiles and learning
What are some good ways to incorporate more content on your site without becoming cluttered? Organized blogs and consistent blogging.

Here is a picture of our analytics for the past month.You can see the drops in visitors. None blogging days or "bad blogs" as we say.

Now to close, and I'm finally done...we get a lot of calls from Google. I'm in the process of transitioning a company of 17 employees from an old provider to our support services, and yep...that came from Google.

 

[hightechrex]

Call that girl has answered the call. That post was much appreciated. It was exactly the outlook that I was looking for. Who do you think most of your readers are? College students? Elderly? How do you keep them interested? How do you determine what's a good topic to write about?

Edit: Thanks. I just read the entire post. With all the images it was hard for me to pinpoint your info. I saw it though, you answered my questions perfectly.

 

[mhelpdesk]

Lisa, Looks like the industry needs an e-book on SEO for Computer Repair Businesses!

 

[callthatgirl]

Sorry for all the images, thought it would be easier to see.

haha Vincent, I really don't know that much about SEO, I know content marketing I guess...that's what people on LinkedIn tell me. I learned as I figured it out, so I'm not really a specialist in doody!

 

[mhelpdesk]

Sorry for all the images, thought it would be easier to see.

haha Vincent, I really don't know that much about SEO, I know content marketing I guess...that's what people on LinkedIn tell me. I learned as I figured it out, so I'm not really a specialist in doody!

Hey - Your post had me thinking otherwise You laid out the basics, which a lot of people overlook. A good title tag and description are a great start. Just the fact that you are using Analytics is a good topic. I really think many business owners that are up to their eyeballs in work brush this kind of stuff to the side.

 

[jamston]

Just use chrome's incognito session function. Doesn't use any cookies etc then