“Get Windows 10” app will be removed from Windows 7/8.1 after July 29th upgrade offer ends

[Porthos]

http://www.winbeta.org/news/get-windows-10-app-will-removed-windows-78-1-july-29th-free-offer-ends

Earlier today, Microsoft confirmed that the Windows 10 free upgrade offer would be ending on July 29th this year, meaning after that date, anybody wishing to upgrade to Windows 10 will need to pay a price. However, nothing has been said regarding the “Get Windows 10” app, which has been annoying many users with upgrade prompts since its debut around a year ago.

So, I asked Microsoft for a comment regarding the “Get Windows 10” app, specifically asking if the app will be removed after July 29th. Here’s what I got back:

“Details are still being finalized, but on July 29th the Get Windows 10 app that facilitates the easy upgrade to Windows 10 will be disabled and eventually removed from PCs worldwide. Just as it took time to ramp up and roll out the Get Windows 10 app, it will take time to ramp it down.”

There you have it, after July 29th, Microsoft will begin removing the Get Windows 10 app from Windows 7 and Windows 8.1 machines. This is likely excellent news for Windows 7 and Windows 8.1 users who are not planning to upgrade to Windows 10, as it means there will be no more annoying upgrade prompts once the upgrade offer is over.

 

[Slaters Kustum Machines]

I'm skeptical, but we'll see.

 

[mraikes]

Eh, they've got nothing to lose really. The desirous, gullible and elderly have already taken the bait on purpose or by accident. Very few holdouts out at this point are likely to upgrade free or no. So why not throw a price on it to up the perceived value?

 

[Dustin Hennis]

They will enforce this as much as possible, to ensure that their movement to subscription based software lands in their revenue stream. Welcome to Blockbuster

 

[nlinecomputers]

Windows will not go subscription any time soon. Microsoft has tossed up that trial balloon before and gotten it shot down. End users do NOT want that and will forgo new PC purchases to avoid it. And OEMs don't want it because new OS versions drive new PC purchases. The free upgrade is ending because running more than one year seriously hurts the Tier 1 OEMs who next to VL sales are Microsoft's major customers. A free upgrade delays the incentive to buy a new PC because end users DON'T upgrade the OS they buy new computers. It will end because Dell, HP, and Lenovo are demanding it end.

 

[Dustin Hennis]

End users do not matter at MS, they want to preserve their mobile and server space. Yes, the "tier 1" (not OEM) customers have migrated already. Not sure where you get your opinion/information, but mine is based on 10 F200 client I work with. The margin does not lie within the sales of "Dell, HP, and Lenovo"...they forced XP, so the 10 argument is over after the free break (keeping in mind, I am not a MS fan for these practices, but Oracle has already done it)

 

[ChrisTech]

"Windows 10 spreads to 300 million devices...." http://www.dailymail.co.uk/sciencetech/article-3575740/Windows-10-spreads-300-mn-devices.html

......so do viruses

I wonder how many million devices were upgraded without the owners asking for it in the first place?!

 

[HankArnold]

I don't think that MS had any choice. Imagine the Sh#t Storm if suddenly people were getting notices of "free" upgrades and then charged! :-(

I agree with Dustin 100%. The consumer has become a secondary market that they really aren't interested in. My MVP awards is in "Consumer Security" as is my blog. I've been an MVP for 9 years. July 1st that ends. My award category has been eliminated. I'll still participate in the dozens of forums, newsgroups, etc. and my blog, but I'll be "Joe Public".

Sorry for the mini rant. I'm still upset at their move....

 

[cypress]

I will be really happy if it does in fact end July 29th and stops with the annoying upgrade prompts for Windows 7/8 Users.

 

[nlinecomputers]

End User <> Consumer. Plenty of end users are in corporate environments. Unfortunately, the consumer side of the PC marketplace is shrinking. Yet Microsoft chose to chase after it, with Windows 8 and Now Windows 10. They would like to be in mobile devices but they can't seem to make up their minds on how to address it and Windows Phone only holds about 1% of the market space. They seem to want to build new consumer based products but they kill off support for many of them. It was thought that bringing on Satya Nadella as CEO would streamline much of this but it hasn't been as well defined as I would like.

 

[Dustin Hennis]

[Disclaimer, we are a MS partner, but 70% of our business is RHEL] According to their documentation, they are creating a unified user experience...regardless of platform. The consumer side will never be part of their roadmap, other than afterthought and metrics, it's defined by the larger scale agreements they have (ie. user buys a dell w/W10...MS doesn't care. They are more concerned with the large scale distribution of their products to Dell, etc.).

[Not flaming]

End user != consumer. For one, the hardware received is different, both in quality and delivery (not to mention access). That really doesn't matter for topic, but IMHO there is a huge difference. (2) End users receive hardware that is purposed for their role, whatever that may be. Consumers are purchasing a general use appliance that can be used however they choose (for better or worse).