1. root completely wasted. "facebook worm" does absolutely ZERO to promote your products or services. This would be like going to thebookdepository.com and seeing a news broadcast about a printer's strike.
What do you see on their home page?
"free shipping"
"10% off everything"
"editors picks"
Why? - because they sell books. What do they put on their home page? The books they sell, and the reasons to buy from
them.
You sell computing services, not news reports. Zero profit in this. Waste of space.
2. "Call the doctor"
call to action is too convoluted on your CONTACT page.
-Fill out a form
-call this number "to schedule a virtual house call"
-"drop into our office"
-- Nothing wrong with an email form but it shouldn't be your first
call to action as it is least preferable form of contact for customers (most would rather phone you)
-- 9/10 people won't want to use a number thats designated to
scheduling. What they may want to do is ring, talk to someone, find out prices, availability, terms of service provision, and get any other questions resolved, and THEN schedule something. Regarding a home visit they will want to chat to you first to make sure you dont drag your knuckes or dribble while you talk. By barracking off this prompt to
scheduling you are unwittingly putting people off making contact with you. Just tell them they can ring you. Dont tell them the terms under which you allow them to make the phone call. Its off-putting.
3. "House call" needs an image to illustrate what it is about. Not everyone is going to want to wade through the big chunk of grey text you're offering there. Make it pithy and illustrate to sell.
"Office visit" - ditto.
"remote" - ditto.
"virtual house call" - ditto.
-- all three are also menu headers. You should be linking to the subsequent information following the sales pitch for each respective page. Dont make people search for the information they need (in your menu structure). Put it right in front of their mouse pointer, on the page they are reading.
4. Bio
As owner of Computer Doctor of Hampden and a Broker affiliated Better Homes and Gardens Real Estate, I am always on the go. I am a proud father of an amazing young lady and enjoy being a part of the Hampden Maine community. Stop in and visit, our office is @ 50 Main Rd North.
If Im looking for a mechanic to fix my car, I want a mechanic; not a gardener who fixes cars in their spare time.
You just shot yourself in the foot with anyone who cares about the quality of technical support they are trusting with their IT bits. Perhaps this is meant to make you sound 'interesting' or 'multi talented'? - the effect is more like, confused about what you do for a living. Im sure this is not the impression you intend to convey, but its the impression that you're conveying, nonetheless.
If you're looking for someone to fix your kid's teeth, do you take her to a dentist, or a guy who has a dog-grooming salon and also happens to have a dentists chair and drill in the lobby?
I think you have a pretty good structure, and a lot of the necessary information is there. IMO the best thing you could do is (a) get rid of anything on root thats not about selling services, and (b) break down your pitches into dot points and illustrate them, then provide subsequent links to further info to form a sales-funnel.
The only other thing I would suggest is putting some kind of graphic or simple text image next to each of your three menu categories to make navigation more idiot proof. (yes some of your visitors will fall squarely into this category and you need to cater for them too, if you want their money). Alternately, break the menu down into more manageable chunks.
As it stands your visitors are faced with 4 fairly complex menu choices, which are no doubt readily apparent to you in differentiation and meaning, but to some people this will be perplexing (if they feel confused or it takes too long to figure out the options, they will leave and go to the next Google result thats easier to understand).
This is what I mean:
^ dumb this down, (less sections) or identify what the main options mean with simple text like "you come to us" "we come to you" - or whatever rings your bell. Make it simple for those of us not as smart as you
At this stage, generally speaking: too many choices = confusion = not conducive to conversions.
Just my 5c. hope it helps.
