question about white label blog posts

[Kerrya]

I didn’t know where to post this so please forgive.

I just joined the newsletter program here, but the question I have is about using the content on blog posts.

Google hates duplicate content. So do I. If the same newsletter copy is used on multiple blogs, we all get punished.

I also am not sure if competitors have already published the content in my own area.

I’m hoping I’m wrong here as I really need this sort of content.

Has anyone any experience with this issue.

Any advice appreciated.

Kerry

 

[Slaters Kustum Machines]

Make it unique enough that it won't be penalized.

 

[Markverhyden]

If I take someone else's copy, like what we get with the newsletters, etc, I always edit it to suite my style, etc.

 

[Bryce W]

Google hates duplicate content. So do I. If the same newsletter copy is used on multiple blogs, we all get punished.

You dont get punished, you just dont rank for that piece of content.

There are a number of articles on duplicate content, but this page consolidated it pretty well.

How much of the web is duplicated?
According to Matt Cutts, 25 to 30 percent of the web is duplicate content. A recent study by Raven Tools based on data from their site auditor tool found a similar result, in that 29 percent of pages had duplicate content.

What are Google’s thoughts on duplicate content?
Many great posts have been published by Googlers. I’m going to give you a summary of the best parts, but I recommend reading over the posts as well.

• Duplicate content doesn’t cause your site to be penalized.
• Googlers know that users want diversity in the search results and not the same article over and over, so they choose to consolidate and show only one version.
• Google actually designed algorithms to prevent duplicate content from affecting webmasters. These algorithms group the various versions into a cluster, the “best” URL in the cluster is displayed, and they actually consolidate various signals (such as links) from pages within that cluster to the one being shown. They even went as far as saying, “If you don’t want to worry about sorting through duplication on your site, you can let us worry about it instead.”
• Duplicate content is not grounds for action unless its intent is to manipulate search results.
• About the worst thing that can happen from this filtering is that a less desirable version of the page will be shown in search results.
• Google tries to determine the original source of the content and display that one.
• If someone is duplicating your content without permission, you can request to have it removed by filing a request under the Digital Millennium Copyright Act.
• Do not block access to duplicate content. If they can’t crawl all the versions, they can’t consolidate the signals.