Letter for Gala Attendees

[allanc]

In a previous thread we discussed providing coupons for free and/or discounted services at black tie galas.
I have decided to supply coupons for the auction (free service) and a discount coupon for the gift bags (*150).

I am going to be including our standard letter of introduction in each envelope.
My question is whether the letter should be generic or specifically mention the gala in the first couple of sentences and/or the salutation.
e.g. 'Dear Black Tie Gala Attendee,'. 'Thank you for attending the ...'.
All suggestions are appreciated.

[MrUnknown]

try to make it as personal as possible, otherwise it's just a letter written to anyone.

a personal connection is always better.

[PCSupportGlasgow]

Push it towards them and THEIR generosity

ie,

thank you for your generosity in participating the xyz charity event a cause very close to our heart. Due to the hard effort and kindness of people like yourself such a worthy cause would not be so successful. Please accept this token of appreciation from allanc computers as our way of thanking you for your support.


above not wording to use just a quick off the top of the head jist of the route to take.