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Old 01-05-2009, 03:44 PM
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Default Critique my Postcard

We are sending the attached postcard to about 1000 businesses around the area. I did this solely in Photoshop and would love feedback. This is far from finished so their might be spelling mistakes. I am trying to capture the persons attention within the first 3 seconds (like advertisers say to).
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Old 01-05-2009, 03:58 PM
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It looks pretty good and is straight to the point.
The only spelling mistake I saw was the word implement.

I would probably suggest putting more contact information on the back side. E-mail address, phone, a point of contact if applicable.
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Old 01-05-2009, 04:02 PM
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Quote:
The tagline looks awful familiar "Let us worry about your network, you have a business to run" Sort of similar to what we were using. Other then that, it looks nice.
I knew I saw that somewhere! No disrespect intended. I will change the tag line. I had another idea anyway. Sorry!
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Old 01-05-2009, 04:09 PM
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Quote:
Originally Posted by rvdsabu4life View Post
I knew I saw that somewhere! No disrespect intended. I will change the tag line. I had another idea anyway. Sorry!
It's kind of like every pizzeria in the USA has the same "You've tried the rest, now try the best" printed on their boxes and menus.
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Old 01-05-2009, 08:39 PM
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I like the before and after photo. The paragraph on the right seems way too long. For an ad, it is hard to read.
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Old 01-06-2009, 01:16 AM
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Default postcard

I like the postcard with the 2 pics of a wiring job. But, maybe you would be better suited to use a smaller picture and putting more about what services you provide instead of taking all that space with the 2 pics.
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Old 01-06-2009, 03:13 AM
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Looks good! The before and after pictures are very effective!

I didn't see any obvious contact info (website, phone number). That needs to be somewhere on the front too, since alot of businesses are too busy to flip to the back of the card. You might want to move that long descriptive paragraph on the front of the card to the back of the card...it's too jumled and distracting there on the front.
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Old 01-06-2009, 01:42 PM
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I would consider putting your companies contact info on the back of the card. Seems to be alot of space there, and I don't see contact info anywhere else....would suck to publish all those cards and wonder why there was absolutley no calls
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Old 01-07-2009, 07:03 AM
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IMO it looks way to amateurish...cheesy bevel and emboss, all the same font with no typography other then adjusting font size, cheesy bevels, etc, etc.

Look at some professionally designed cards and see what they are doing, put some design elements in, edit that paragraph down, you don't need a whole sentence that says you've been in business since 1989...put 'Since 1989' near your business name. As for your business name it took me a minute to even figure it out, you have it same right next to Microsoft Small Business specialist, I thought it was a product you were selling not your actual business name. As others have mentioned, you need a phone number and a website on there...both sides.

Sorry to be so harsh but you wanted a critique. I worked in a print shop for almost 5 years designing direct mail pieces.

Oh and make sure you design it at 300dpi MINIMUM, 600 is prefered....1200 is even better.
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Old 01-07-2009, 09:59 AM
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I always put "10% off service calls" on all my post cards. It has worked real well for me!
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