Newspaper Advertising does it work ?

[Andyuk2007]

Hey All, for a while now I've been pondering with an idea that I have and that is to place an advert in my local newspaper to see what kind of response i get,
although i cannot drive i had an idea that if i get tons of phone calls for my service I was gonna temporary higher myself a driver to take me to the call outs.

Of course once i pass my test i can drive myself to call outs, at the moment i'm in local booklets and shop windows but worked has dropped like a stone in a pond.

Has advertising in newspapers worked for you ? what kind of wording would you use e.t.c ? i do have a black and white ad that i use for the local advertising booklets but i wanted your input on it.

thanks all :D

[stevenamills]

-0- luck here!

[pcmac]

what wording do you plan to use?

do you have a yellow pages telephone book add ?

Advertising does work ,but that depends on how you use it

[Andyuk2007]

what wording do you plan to use?

do you have a yellow pages telephone book add ?

Advertising does work ,but that depends on how you use it

I was going to pick out wording from my current adverts but I dont think it will be that good so thats why I posted to get some ideas, no i dont have a yellow pages advert because when they did contact me i told them i cannot drive so it would be a waste of time.

hmmm I cannot think of any wording for a newspaper advert maybe i could just use my shop window one as the wording on that is to the point but its kinda big.

[supertech365]

newspaper ads work for me. i basically just put a business card in there. There are several pc repair places in town, but i'm the only one with ad in paper.

[Andyuk2007]

newspaper ads work for me. i basically just put a business card in there. There are several pc repair places in town, but i'm the only one with ad in paper.

thanks for your input :) i'll put one in and see response i get, how much did it roughly cost you anyway ?

[AtYourService]

I put an ad in one of my local monthly papers, it cost me $90 for 2 towns of coverage.I figured if I can get 1 or 2 customers it'd pay for itself. I got Zero calls :mad:

I'm debating on spreading some flyers around the local condos

[supertech365]

Newspaper ad cost 80 a month. covers about 6 towns. As long as i keep hitting x amount of dollars a month, i will keep putting in newspaper ads. my results were almost instant

[seedubya]

I used to run a plain text ad in the classifieds every week - cost me about €30 p.w. and brought me loads of business. I only stopped running it because I stopped chasing domestic clients. I'm thinking of starting it again since things slowed down.

[Andyuk2007]

I used to run a plain text ad in the classifieds every week - cost me about €30 p.w. and brought me loads of business. I only stopped running it because I stopped chasing domestic clients. I'm thinking of starting it again since things slowed down.

I hope it works for me then I still haven't done anything about it because i'm not sure if it will work or not but now i think i need to try it to see.

[nonchalant]

I ran a small ad in the local paper for a few years, which cost me about $15/week, and as a sideline job it generated a bit of work most weeks.

Then the paper contacted me & talked me into a $1000 centre pullout color ad & I got like zero responses.

I think the lesson here is 'test the waters'. And that means dipping your toe in, then your ankle, then your leg, etc..and dont jump in because your toe tells you the waters not cold :D

[Andyuk2007]

I ran a small ad in the local paper for a few years, which cost me about $15/week, and as a sideline job it generated a bit of work most weeks.

Then the paper contacted me & talked me into a $1000 centre pullout color ad & I got like zero responses.

I think the lesson here is 'test the waters'. And that means dipping your toe in, then your ankle, then your leg, etc..and dont jump in because your toe tells you the waters not cold :D

well Regarding your centre page advert I think the reason why you got no response was that people probably the bigger the advert the more expensive the company will be.

best to stick to small ones, thats what i'm gonna do :)

[Simmy]

I got a front page advert in the local rag just after xmas last year and got no response from it.

I went back to the "classified" section after that and got an instant response and it cost 1/10th of the price. Stick to the classifieds as that is where people look to find local services.

[seedubya]

Absolutely agree with Simmy. As I said earlier I have used classifieds in the past and gotten great responses - but nothing from anywhere else in the paper.

[Andyuk2007]

Do you think I should use this advert for the classified because its already black and white, my colour ones are probably a bit big.

Or do you think I should get another one done ? I personally think its short and to the point :)

http://i39.tinypic.com/2u8b6z9.jpg

[Simmy]

I like it :)

How much more do they charge for a picture ad as opposed to a line ad? 13 weeks in my local paper costs £140 for 3 lines. A picture ad is almost double that and never really got me any more work in my experience.

[Andyuk2007]

I like it :)

How much more do they charge for a picture ad as opposed to a line ad? 13 weeks in my local paper costs £140 for 3 lines. A picture ad is almost double that and never really got me any more work in my experience.

Ahh well I've not actually checked yet what the prices are, I'm having problems thinking up a good 3 liner that explains my services and sounds inviting. :confused:

Any ideas ? :p

[Simmy]

I just have


SMG Computers onsite PC Repairs
www.smg-computers.com
0117 970 2887

Two ways they can contact me and enough info to know what I do.

[Andyuk2007]

I just have



Two ways they can contact me and enough info to know what I do.

*really needs a website* good simple wording that simmy :D

[TimeCode]

*really needs a website*

So get cracking! There are tons of free or cheap templates and webhosting is cheap.

[Andyuk2007]

Well folks! I finally got around to phoning up the leicester mercury today to advertise my business, for 3 inserts it cost me £79 including VAT but i'm hoping to make that amount back with what ever response i get from it.

they tried to convince me to go for a 13 week package but I told them i wanted to test the water so to speak.:)